Curated by Wenyi Chu

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tuesday
13 Aug 2024
Amazon開放美國消費者使用生成式AI購物助理Rufus ithome.com.tw
Rufus 是一個生成式AI的專家購物助理,它的訓練素材包括Amazon的產品目錄、買家評論、社群問答,以及網路資訊,能夠回答買家關於各種購物需求或產品的問題,也能提供比較或根據使用者所輸入的上下文提出建議。消費體驗要進入新時代了。
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Amazon開放美國消費者使用生成式AI購物助理Rufus
Ecommerce
monday
22 Apr 2024
Martech雙周報第52期:富比士經營廣告內容農場網站長達7年,鑽大型Martech商漏洞販售灌水廣告版位 ithome.com.tw
權威平台也會用不入流的作弊手法,廣告領域實在是很黑。統一資訊、銀行也開始做自己廣告聯播網。
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Martech雙周報第52期:富比士經營廣告內容農場網站長達7年,鑽大型Martech商漏洞販售灌水廣告版位
Ecommerce
wednesday
12 Jan 2022
Meet your marketing objectives with the new Google Analytics blog.google

Now, we're launching additional capabilities, including an improved Search integration and smarter attribution to give you the insights you need to optimize performance across all of your marketing channels.

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Meet your marketing objectives with the new Google Analytics
Ecommerce
sunday
31 Oct 2021
5 Web Design Tricks That Will Improve Your Conversion Rate programminginsider.com

In this article, we’re going to outline how you can design your website in a way that’s helpful, intuitive, and engaging to the user — this will help you increase your conversions. Let’s get started.

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5 Web Design Tricks That Will Improve Your Conversion Rate
Ecommerce
tuesday
05 Oct 2021
How to Generate Leads with Inbound Marketing WRITTEN BYCallRail CALLRAIL searchenginejournal.com

Do you want more leads for your business?

In the past, most businesses focused on outbound marketing tactics such as direct mail, radio spots, TV commercials, and newspaper advertising to drive traffic.

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How to Generate Leads with Inbound Marketing WRITTEN BYCallRail CALLRAIL
Ecommerce
monday
13 Sep 2021
Are You Wasting Your Google Ads Budget? 11 Lessons Learned in Audits searchenginejournal.com

Check out these common missteps that can waste your Google Ads budget, based on lessons learned in conducting PPC audits.

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Are You Wasting Your Google Ads Budget? 11 Lessons Learned in Audits
Ecommerce
thursday
05 Aug 2021
How to Use Emotional Content For Your E-Commerce Site usabilitygeek.com

You may have the fastest e-commerce site on the web or the most user-friendly interface. Still, to optimize your conversion, you need to focus on more than the technical aspects of your offerings. We’ve all been excited by some purchases one way or another, so we know that shopping is always an emotional experience.

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How to Use Emotional Content For Your E-Commerce Site
Ecommerce
monday
26 Jul 2021
A Guide To Attracting Clients To Your Agency smashingmagazine.com

Without a doubt, word-of-mouth recommendation is an incredibly desirable way to win work. It requires zero marketing efforts and typically converts at a higher rate as your agency has been recommended. You should always be seeking to nurture word-of-mouth recommendations, and projects which come this way should make up a significant percentage of your income. However, you should never rely on word of mouth alone.

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A Guide To Attracting Clients To Your Agency
Ecommerce
tuesday
06 Jul 2021
Paddle - A Revenue Delivery Platform paddle.com

Helping B2B & B2C SaaS increase global conversions, reduce churn, stay compliant, and scale up fast

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Paddle -  A Revenue Delivery Platform
Ecommerce
Systeme.io producthunt.com

Free marketing platform and website-builder for creators

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 Systeme.io
Ecommerce