CRMs are not enough anymore, you need a Customer Data Platform.

What is a Customer Data Platform?

Not unlike a CRM, a CDP collects customer data.

But the similarities end there, with two crucial differences:

• All users: CRMs focus on known or potential customers, CDPs track all users, anonymous or identified.
• All data: instead of structured data collected manually or semi-manually, CDPs ingest data produced by any channel: online or offline, structured or unstructured.

More importantly, CDPs handle identity resolution allowing you to create a unified profile of your customers and audience across all channels.

Testing is one of those things that you either get super excited about or kinda close your eyes and walk away. Whichever camp you fall into, I’m here to tell you that front-end testing is for everyone. In fact, there are many types of tests and perhaps that is where some of the initial fear or confusion comes from.

Scroll to the end if you lack of time, the wrapping up table is great.

I called this design style “Modern Minimal”. It’s minimalistic comparing to the other design styles, but at the same time is not as dull and boring as old Material Design or Flat. You can spot many inspirations from the different styles in it (like skeumorphism and glassmorphism, even!) but as you will see, it all works together and it doesn’t exceed certain level of visual complexity.

In general, Modern Minimal style embraces the following characteristics:

• Bright backgrounds and whitespace
• Subtle roundness on UI elements
• Big, readable headings
• Real-life photography
• Thoughtful use of colors
• Focus on contrast
• Limited use of effects
• Small details, often illustrated

GSAP (Greensock Animation API) is an animation library that helps you create awesome animations. It can be used safely (back to IE6!) to create animations without jank, and it’s the only animation library (as far as I know) that handles SVG animations seamlessly.

This post will walk you through the performance tuning steps that I took to serve 1.2 million JSON "API" requests per second from a 4 vCPU AWS EC2 instance. For the purposes of this recreated quest, we will ignore most of the dead ends and dark alleyways that I had to struggle through on my solo expedition.

Instead, we will mainly stick to the happy path, moving steadily from serving 224k req/s at the start, with the default configuration, to a mind-blowing 1.2M req/s by the time we reach the end.

Ruby lets you express yourself like few other languages, with a minimum of boilerplate. It's fantastic until it isn't. Until one day when you think you're calling the `foo` method you wrote last week, but instead, you end up calling a `foo` method that came with some gem from 2008. In these situations, knowing about Ruby's method lookup rules will save your bacon.

Today, when using the term: "responsive design", you are most likely thinking about using media queries to change layout when resizing a design from mobile size, to tablet size, through to desktop size.

But soon, this perception of responsive design may be considered as outdated as using tables for page layout.

Viewport-based media queries give you some powerful tools, but lack a lot of finesse. They lack the ability to respond to user needs, and the ability to inject responsive styles into components themselves.

not 100, not 200 but 300! Yes, a new collection and a total of 300 CSS loaders.

This time, I am going to rely on more elements to create the loaders ... No, I am joking 😜, still only one div per loader, nothing more!

This article will help you understand how Core Web Vitals correlate with key business metrics by exploring examples of companies which have already see positive impact for their users and business.

Why Core Web Vitals matter to your users and business

Different stakeholders in an organization can have different priorities. Core Web Vitals can bring them all on the same page by focusing on optimizing user-centric metrics and the resulting business growth.

Core Web Vitals as a ranking signal gives additional motivation to invest time in performance, adopting Core Web Vitals has many other short- and long-term benefits beyond ranking.

Hey IH!

I'm Chris Bakke, the founder of Laskie.com - the best way to hire great contractors and full-time-employees.

I previously founded Interviewed, which was started in 2015 and acquired by Indeed in 2017.

We scaled to $2m+ in founder-led sales, became profitable, and learned a lot along the way.

• Everything I've ever done in startups has been inside sales focused. This is the playbook I've used across 4 companies now: https://playbooks.laskie.co/bootstrapping-b2b-sales
• My biggest product lesson is that most founders over-think the actual product. You don't need to make a 10x better experience. You need to make something 5-10% better to build a huge company. Also: ignore this if you're doing something actually innovative + you enjoy it. The world needs people like you. I'm just a simple B2B guy who is all about subtle, incremental changes.
• So much tech is already bought through recommendations, referrals, and case studies. Huge opportunity here.