Obviously, content quality is a huge factor when it comes to SEO and readability. But, it’s often difficult to measure its impact on site traffic and rankings.
SEO-friendly content shouldn't read as though it was made for machines. Learn how to create engaging content your audience will love.
Google's John Mueller confirmed that even if you do not have reviews on your product landing pages, you can still use product structured markup/schema on your product pages and gain product rich results in the Google search results page.
A while back an SEO asked John Mueller of Google if "linking to an external site from the FAQ Schema of a discounts/vouchers site?" John responded, "sure." I guess if the link is against Google's webmaster guidelines, sure, you can get a manual action.
Is your content slowly dying? Learn a simple step-by-step process to identify opportunities and execute a content refreshing process.
Google recommends adding an author's URL to article schema to help with determining the correct author.
Discover how to write blog introductions that engage readers, support your SEO, and help Google better understand the topic of the page.
Which social media metrics matter most at different stages of the customer journey? Read about some important ones to consider here.
Social media marketing can and should be a valuable ally of SEO. Here are 5 social strategies that can help support SEO performance.